90’ | FR | HD | 2015
Nowadays, 60% of the food consumed in France is sold in supermarkets.The mass retail pie is shared between eight industrial groups, and they compete mercilessly to attract consumers with their sales and marketing strategies. So how do they go about attracting customers? Do we necessarily have to spend more in order to consume better? How can we get a good deal?
Producer: TV Presse – Studiofact Media Group